A correlation of search demographics and voting patterns is highly suggestive: Insecure men were a big Trump demographic in 2016

>To validate this list of topics, we asked a sample of 300 men on Amazon’s Mechanical Turk platform whether they ever had or ever would search for them online. ... Although these men were not a representative sample of American men, their responses suggest that these search terms are a valid way to capture fragile masculinity. https://www.washingtonpost.com/news/monkey-cage/wp/2018/11/29/how-donald-trump-appeals-to-men-secretly-insecure-about-their-manhood/ In other words, this is a opinion piece (MJ), about a speculative article (WaPo), based on a biased sample (Google Trends), correlated with a another biased sample (Amazon’s Mechanical Turk platform). Furthermore, geographic voter demographics have not changed significantly in decades. So if this is a valid trend, it actually suggests that these insecurities have rapidly developed in the last few years. I think that is a far more interesting trend to be explored. Junk article, interesting study.