Reddit is a website riddled with entitled people and obvious product placement. It's just an enormous hive-mind that sometimes feels like brainwashing, and the rampant censorship doesn't help either. Meanwhile, Voat feels like a place where I have to be a purebred German male who only eats food grown from his backyard and brushes his teeth with some weird natural plant extract to fit in. It's great that it supports free speech, but you're not really allowed to have opinions that differ from the majority or you'll be tagged a shill (which is why I was always reluctant to post anything on that website.) This looks like a place where there's both free speech and a respect for other people's viewpoints, which has been the Reddit alternative I've been looking for all along.
What really makes this place different is the fact that admin are involved within the community and are coordinated to handle issues. If Voat would have had that all along it could have been quite a lot like this place.
Just be yourself and don't act any different as you would in public. That is the key here.