Hateful content: Content that promotes discrimination or disparages or humiliates an individual or group of people on the basis of the individual’s or group’s race, ethnicity, or ethnic origin, nationality, religion, disability, age, veteran status, sexual orientation, gender identity, or other characteristic associated with systematic discrimination or marginalization.
Inappropriate use of family entertainment characters: Content that depicts family entertainment characters engaged in violent, sexual, vile, or otherwise inappropriate behavior, even if done for comedic or satirical purposes.
Incendiary and demeaning content: Content that is gratuitously incendiary, inflammatory, or demeaning. For example, video content that uses gratuitously disrespectful language that shames or insults an individual or group.
How the fuck can this even be considered clarification? The criteria is so broad, it basically means whatever they want it to mean. If I make an hour long video, but call @Polsaker a cunt at the 45 minute mark, will I lose all of my ad money because I am being hateful towards Argentinians?
In all seriousness though, what happens if there is an AVGN video depicting an NES character doing something "violent"?
It could be argued that the video shouldn't generate ad money under these rules.